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WTR's Brand Protection Online USA

GT is a sponsor of WTR's Brand Protection Online USA event on March 4. The forum will provide a unique forum for in-house counsel and expert advisers to discuss the challenges, opportunities, and risks they face in their day to day. Attendees will hear senior corporate brand protection professionals from a range of industries discuss the latest cutting-edge strategies for online protection, including an examination of both successes and failures in this ever-changing environment. GT's Marc Trachtenberg (CHI) will be a speaker on the panel, "Joining the dots: enforcing across social networks and apps." The session will focus on managing brand reputation: the do’s and don’ts of social interaction and reaction, ethical enforcement considerations, overcoming the challenges posed by messaging and classified apps, and following the chain of infringement across different platforms and channels.