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Greenberg Traurig’s Susan L. Heller Named a “Top 50 Women Lawyer” by the National Diversity Council

IRVINE, Calif. – July 12, 2016 – Susan L. Heller, Chair of Greenberg Traurig’s Global Trademarks and Brand Management Group and Co-Chair of the firm’s Global Women’s Initiative, has been honored by the National Diversity Council as a “Top 50 Women Lawyer.” Earlier this year Susan was recognized as a “2016 Top Woman Lawyer” in California by the Daily Journal, and was named “2016 Americas Women in Business Law – Best in Trademark” by Euromoney Legal Media Group.

National Diversity Council was founded in 2009 to promote diversity and inclusion in the workplace. According to the organization’s website, the “Top 50 Women Lawyers” list features the “highest caliber of executive female leaders within the law…They drive change, innovate, and inspire others to succeed while contributing to business growth.”

Susan is known for having one of the pre-eminent and internationally recognized trademark practices in the country and for being a game-changer. When the stakes are high and critical brands are at risk, Fortune 500 companies, world-champion athletes, high-net-worth individuals, A-list celebrities, and highly visible pre-IPO companies rely on Susan for her strategic thought leadership and counsel, honed by her three decades of experience. At the forefront of the strategic management and monetization of big name brands on a worldwide level, she is known for developing cutting-edge branding strategies and solutions, most notably in "bet-the brand," high stakes trademark cases.  Susan works directly with CEOs and senior executives, in and out of corporate boardrooms.

Susan has received numerous prestigious honors and awards from highly regarded organizations and publications, naming her a leading California, U.S., and international trademark attorney. She has served as the sole outside director on the Board of Directors of Intangible Holding Companies for a number of highly visible Fortune 500 companies, where she honed her ability to assess and apply legal objectives and business strategies to branding challenges. Susan began her career as an examining attorney at the U.S. Patent & Trademark Office, and has gone on to build a practice that has spanned more than 30 years, across virtually every industry and in most jurisdictions throughout the world.

About Greenberg Traurig’s Women’s Initiative

Greenberg Traurig is committed to its women lawyers’ success, which includes a firmwide women’s affinity group encompassing recruiting, retention, and business development. The firm regularly collaborates with like-minded organizations to address these issues on a broader scale in a variety of industries and communities. Greenberg Traurig also takes thoughtful action to address issues such as maintaining a healthy work-life balance, breaking the glass ceiling, mentoring, taking charge of your health, and giving back to the community.

About Greenberg Traurig’s Diversity Initiative

From its inception, Greenberg Traurig has been committed to diversity and inclusion in the workplace. Greenberg Traurig is a uniquely empowering and diverse firm built on a foundation of fairness, equality, and authenticity. The firm is among Law360’s Top 25 Law Firms for Hispanic Attorneys and the Top 50 for “100 Best Law Firms for Minority Attorneys” in 2016. In addition the firm was recognized in 2015 by Chambers USA Women in Law Awards as the “Most Inclusive Firm for Minority Women Lawyers.”

About Greenberg Traurig, LLP

Greenberg Traurig, LLP (GTLaw) has more than 2,000 attorneys in 38 offices in the United States, Latin America, Europe, Asia and the Middle East and is celebrating its 50th anniversary. One firm worldwide, GTLaw has been recognized for its philanthropic giving, was named the largest firm in the U.S. by Law360 in 2017, and among the Top 20 on the 2016 Am Law Global 100. Web: Twitter: @GT_Law.