GT's Ian Ballon will be a panelist on the Strafford webinar, "Fair Use and IP Infringement on Instagram, Facebook, and Other Social Media," on December 4th at 1 PM EST. The webinar will guide counsel on when sharing content on social media sites is protected by fair use and when it crosses the line into unauthorized infringement. The panel will outline steps for counsel to advise companies on monitoring and protecting against unauthorized use of their brands and content on social media. The panel will review additional key issues including, what are best practices to proactively protect brands from infringement by social media site users without losing the marketing advantages?; Can IP owners pursue social media users who impermissibly post, pin, or share content for infringement based on other users (individually or en masse) re-posting that item?; and What are the crucial first steps that counsel can advise businesses to take when alleged IP infringement by a social media user is identified?