Counterfeit Goods on Social Media: Takedowns, Litigation, and Other Alternatives for Combating the Sale of Fake Goods

Greenberg Traurig Shareholder Ian Ballon, Co-Chair of the firm’s Global Intellectual Property & Technology Practice, will present the webinar “Counterfeit Goods on Social Media: Takedowns, Litigation, and Other Alternatives for Combating the Sale of Fake Goods” on August 25, at 10:00 am PT. He will be joined by Britt L. Anderson, Partner at Perkins Coie. The webinar will focus on strategies for addressing the sale of counterfeit goods on social media platforms. The program will also explore best practices for building strong IP rights, navigating anti-counterfeiting tools, handling takedown submissions and rejections, and understanding platform immunities and safe harbor provisions. Additional topics include counter-notifications, cease and desist letters, and the role of fair use, First Amendment rights, and litigation in enforcement efforts.