Profile
Joel Feldman, Co-Chair of the firm’s Trademark & Brand Management Group, creates bespoke global domestic and international brand management strategies, crafts licensing and transactional frameworks for the commercialization of trademarks and copyrights, and resolves trademark, copyright, domain-name, and publicity rights controversies.
- Preparing and negotiating license, coexistence, and purchase agreements
- Defending and prosecuting trademark oppositions and cancellations
- Appealing adverse trademark registration decisions and responding to Trademark Office registrations refusals
- Evaluating the strength, availability, and enforceability of new brand names
- Evaluating and resolving potential brand threats and litigation options
- Developing brand standards, style guides, and philosophies for internal and external use
- Recovering domain names from cybersquatters and infringers
- Enforcing intellectual property rights on social media and user-generated content sites
- Preparing and presenting intellectual property seminars for in-house business and legal meetings
- Developing effective and affordable domestic trademark and copyright registration portfolios
- Expanding trademark protection abroad through the Madrid Protocol and national applications
- Terminating copyright transfers under Copyright Act Sections 203 and 304
- Preparing and negotiating book publishing and literary agent agreements
Capabilities
Experience
- Represented brands such as GRAMMY Awards, Margaritaville, Skyy Vodka, CrossFit, The Limited, Michael Jackson, and Wild Turkey in inter partes proceedings before the Trademark Trial and Appeal Board.
- Recovered dozens of infringing domain names from cybersquatters through the Uniform Domain-Name Resolution Policy.
- Created several worldwide trademark portfolios through the Madrid Protocol.
- Negotiated three publishing agreements on behalf of a New York Times bestselling children’s author.
- Drafted and negotiated license agreements for goods and services in a wide variety of industries including clothing, retail stores, restaurants, food, beverage, and other consumer goods.
- Successfully resolved hundreds of intellectual property disputes through settlement and co-existence.
- Supervised and advised litigation counsel in all aspects of trademark enforcement and infringement defense.
- Negotiated licensing and sponsorship agreement between state-owned facility and NFL team.
- Negotiated on behalf of a sports drink manufacturer for exclusive sponsorship of a professional sports league.
- Negotiated stadium naming rights agreements on behalf of team-owned facility.
- Successfully obtained hundreds of trademark registrations after initial Trademark Office refusal.
- Coordinated copyright termination for a world-famous singer and songwriter.
- Justice Charles T. Wells, Florida Supreme Court, 2003
Recognition & Leadership
- Listed, The Best Lawyers in America, Litigation - Intellectual Property; Trademark Law, 2015-2022
- Listed, Chambers USA Guide, Intellectual Property, "Up and Coming," 2021
- Listed, Super Lawyers magazine, Georgia Super Lawyers, "Rising Star," 2013-2020
- Listed, The Legal 500 United States
- "Intellectual Property - Trademarks: Non-Contentious (Including Prosecution, Portfolio Management and Licensing)," 2020-2021
- "Intellectual Property - Trademarks: Litigation," 2021
- Listed, World Trademark Review, 2014-2021
- "WTR Global Leaders," 2021
- "WTR 1000," 2014-2022
- National and Georgia, Prosecution and Strategy, 2021-2022
- Ranked in Georgia, General Trademarks, 2014-2020
- Team Member, a U.S. News - Best Lawyers "Law Firm of the Year" in Trademark Law, 2020
- Listed, Georgia Trend magazine"Legal Elite," 2013, 2016-2017, and 2019
- Recipient, Lexology's "Client Choice" Award, Intellectual Property — Trademarks: Georgia,2017
- Listed, Fulton County Daily Report, "On the Rise," 2016
- Listed, Atlanta Business Chronicle, "40 Under 40," 2015
- Team Member, a U.S. News - Best Lawyers® "Law Firm of the Year" in Entertainment Law - Music, 2011-2012
- Florida Blue Key
- University of Florida Hall of Fame
- Rated, AV Preeminent® 5.0 out of 5.0
- Member, International Trademark Association
- Brands for a Better Society Committee, 2020-2021
- Impact Studies Committee, 2016-2019
- Vice Chair, Jacobson Leadership Institute, 2015, 2016
- Member, LEAD Atlanta, Class of 2014
- Board Member, Atlanta American Jewish Committee, 2012-Present
- Member, Executive Committee, 2012-2014, 2015-Present
- Co-Chair and President, ACCESS Atlanta, 2012-2014
- Vice-Chair/Vice President, ACCESS Atlanta, 2009-2012
- Participant, Jacobson Leadership Institute, 2013
- Board Member and Legal Advisor, Classroom Champions
- Previous Board Member and Legal Advisor, National Football League Alumni Association, Atlanta Chapter
- Member, American MENSA
- Member, State Bar of Georgia
- Member, The Florida Bar
- Alumnus, Alpha Epsilon Pi Fraternity
Credentials
Education
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J.D., magna cum laude, University of Florida Levin College of Law
- Order of the Coif
- Member, Florida Law Review
- Member, Florida Journal of Law and Public Policy
- Teaching Assistant, Appellate Advocacy
- Book award in Trademarks, Advanced Appellate Advocacy and Professional Responsibility
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B.A., summa cum laude, University of Florida
- Best Undergraduate Thesis Award in Political Science Department
Admissions
- Florida
- Georgia