GT Restructuring, the restructuring unit of global law firm Greenberg Traurig in Germany, advised the e-commerce company Gebrüder Götz on its insolvency in self-administration. Attorney Gordon Geiser is the restructuring managing director. Gebrüder Götz noted that the goal of the proceedings is to complete the transformation process of the company into a modern e-commerce retailer and to find a strong partner for the future.
Gebrüder Götz is a traditional company based in Würzburg, Germany, and has become known as one of the largest mail-order catalogue retailers for shoe fashion in Germany. The company, which most recently had around 200 employees and around €45 million in sales, has been undergoing a transformation since 2019. The company has said that it intends to shift the focus of its activities to pure e-commerce, in which goods are sold not only via its own web shop, but increasingly also via other e-commerce platforms. Gebrüder Götz has said that the application for self-administration was triggered by the current difficult general economic situation, which was exacerbated by the start of the Ukraine war.
The Würzburg District Court appointed attorney Matthias Reinel (HWR Insolvenzverwaltung) as provisional administrator in the proceedings.
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