Greenberg Traurig is proud to sponsor the 2024 International Franchise Expo in New York on May 30 - June 1, 2024.
Shareholder Bret Permesly is a panelist on the "Franchising Fundamentals - Interacting with Franchisors" session on May 30, from 8:45 a.m. to 9:45 a.m. Panelists will share tips to better organize and structure communications with franchisors. The program is designed for international contacts and investors wishing to invest and diversify through the franchise business model.
Shareholder Kyle Lennox is a panelist on the "Strategies for Penetrating the U.S. Market for Overseas Franchisors" workshop session on May 30, from 2:00 p.m. to 4:30 p.m. This workshop will explore business planning topics, featuring a panel of franchising experts, professionals and executives of overseas franchisors who have successfully developed franchising programs in the United States. The focus will be on pragmatic and truly useful information with an emphasis on war stories and case studies.