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Greenberg Traurig’s Ed Chansky and Alan Sutin to Speak at 36th Annual Brand Activation Association’s Marketing Law Conference

NEW YORK (Nov. 4, 2014) — Shareholders Alan Sutin and Ed Chansky from the international law firm Greenberg Traurig, LLP are scheduled to speak  at the Brand Activation Association’s (BAA) 36th Annual Marketing Law Conference taking place Nov. 5-7, 2014, at the Downtown Chicago Marriott Hotel.

Chansky will speak Wednesday, Nov. 5, at 5 p.m. on new developments in cause marketing. Sutin will serve as moderator and panelist on the topic “Global Privacy: Its Unique Challenges” taking place Friday, Nov. 7, at 1:50 p.m. Greenberg Traurig is also a platinum sponsor of this year’s BAA Marketing Law Conference.

According to its website, the BAA hosts 120 of the nation's leading executive and legal speakers from the Marketing and Advertising, Privacy, Social Media and IP Law Bars, and from major brands and prominent federal and state regulators. The conference is expected to have more than 650 delegates and the program includes numerous topics with special attention to business practices that maximize client benefits. Other topics of interest include domestic and international promotions, advertising, sweepstakes, social media, privacy, targeted advertising, big data, mobile marketing and intellectual property.

Sutin is Chair of Greenberg Traurig’s Global Intellectual Property & Technology Practice, which includes the firm’s Privacy & Data Protection Task Force. His practice is concentrated in the areas of outsourcing, Internet law, computer law, privacy and data protection, intellectual property, licensing, advertising, marketing and promotion matters. An experienced business lawyer, Sutin brings a practical, business-oriented approach to advising companies as they expand their use of new leading-edge technologies. He regularly advises client’s on privacy and data protection compliance and contracting issues, as well as the management of security breaches.

Chansky practices in the areas of advertising, promotion, sweepstakes, intellectual property, Internet and trade regulation law, including charitable promotions, protection and licensing of trademarks and copyrights worldwide, electronic commerce and antitrust law. A trusted adviser to many national advertisers and not-for-profit organizations in the field of cause-related marketing, Chansky is a frequent speaker at national seminars and conferences on advertising and promotion law topics, including charitable promotions, sweepstakes, premium production, coupon and rebate offers.

About Greenberg Traurig’s Advertising, Marketing & Sales Promotion Law

Greenberg Traurig’s Advertising, Marketing & Sales Promotion Law team brings together attorneys with a wide range of counseling, regulatory compliance and litigation experience to advise clients on advertising, trade practices, marketing, sweepstakes and other sales promotion legal matters. In addition, the firm has deep experience in online technology, privacy and related matters, as well as critical relationships with key players in the entertainment industry, enabling its attorneys to provide clients with the business-oriented and dedicated counseling needed to thrive in today’s multimedia marketplace.

About Greenberg Traurig’s Privacy & Data Security Group

Greenberg Traurig’s Privacy & Data Security Practice is comprised of a multidisciplinary group of attorneys and professionals dedicated to developing strategies to address privacy, data security and information management issues including privacy audits, policies and procedures, data security and PCI compliance, employee privacy, record retention/electronic discovery, international/cross-border data transfer, data breach readiness and response and litigation and dispute resolution.