Bobby Rosenbloum

Bobby Rosenbloum

Shareholder

Bobby Rosenbloum serves as Co-Chair of Greenberg Traurig’s Atlanta Entertainment and Media Practice. Bobby’s practice focuses on transactional entertainment matters in the music industry as well as intellectual property counseling. He serves as primary external transactional counsel for dozens of companies and individuals in the entertainment industries, including leading online and mobile music service providers, recording artists, producers, songwriters, and executives. He is widely reputed as a global player in the digital music and entertainment space and highly regarded by key players in the industry. Rosenbloum has been consistently recognized as one of the top entertainment lawyers in America by all three of the leading entertainment industry trade publications. Bobby was named one of “Music’s Most Powerful Attorneys” in Billboard’s inaugural top 25 list in 2015 and again in 2016. He has also been recognized as one of the “Top 100 Power Lawyers” by The Hollywood Reporter and has been listed in Variety's Dealmakers and/or Legal Impact Reports (2012–2017). His accomplishments have also been recognized by The Best Lawyers in America, Georgia Super Lawyers, and Chambers USA.

Concentrations

  • Negotiation of complex content agreements with record companies, music publishing companies, music publishing rights organizations, motion picture studios, television networks, and various independent content providers and aggregators, and related strategic counseling (including with respect to electronic sell-through, subscription, streaming, ad-supported, mobile and other cutting-edge business models)
  • Negotiation of all varieties of agreements with musical composition performance rights organizations (e.g., ASCAP, BMI, SESAC) and mechanical licensing organizations (e.g., The Harry Fox Agency) as well as the coordination of related international rights clearance strategies with foreign rights holders and collectives
  • Advising clients with respect to all aspects of new media business models, including negotiation strategy, legal exposure and risk avoidance, as well as comprehensive strategic counseling and consulting
  • Representation of recording artists, songwriters, and music producers in all areas including recording agreements, publishing agreements, producer agreements, and other new media agreements
  • Negotiation of sponsorship, endorsement and license agreements in the entertainment sector
  • Copyright counseling and guidance in the digital media space, including analysis of complex rights licensing issues associated with cutting-edge business models
  • General intellectual property counseling and prosecution (including copyright, trademark and unfair competition), with a particular focus on businesses operating in the entertainment and media space
  • Representation of recording artists, producers, record labels, and other entities in connection with typical music industry transactions and agreements
  • Trademark and unfair competition counseling, prosecution and litigation strategy
  • Copyright counseling, prosecution and litigation
  • Internet web site and software development agreements
  • Counseling regarding overall new media strategies
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Capabilities

Experience

  • Primary counsel to dozens of digital media companies and service providers in the online and mobile space in connection with all aspects of their activities in the entertainment industry.
  • Primary intellectual property counsel to dozens of recording artists, record companies and film companies in connection with general intellectual property matters, including trademark counseling and prosecution, copyright protection and due diligence matters.
  • Prepared and negotiated recording artist agreements, producer agreements and other music industry agreements on behalf of internationally recognized artists and record labels.
  • Prepared and negotiated a wide variety of intellectual property licensing and merchandising agreements in the entertainment, software and technology fields.
  • Served as Deputy General Counsel of the National Academy of Recording Arts & Sciences, and Legal Counsel of the Latin Academy of Recording Arts & Sciences, overviewing all entertainment, transactional and intellectual property matters.
  • Represented the Estate of Dr. Martin Luther King, Jr., in nationally followed copyright litigation against major broadcasting company regarding infringement of Dr. King's copyright in the historic "I Have a Dream" speech.

Recognition & Leadership

  • Listed, Managing IP Magazine's World IP Handbook and Survey, "IP Stars," 2013-2017
  • Listed,The Best Lawyers in America, Copyright Law, Entertainment Law - Motion Pictures and Television, and Music; Litigation - Intellectual Property; Trademark Law, 2005-2017
    • "Lawyer of the Year," Entertainment Law - Music, Atlanta, 2017
    • "Lawyer of the Year," Entertainment Law - Motion Pictures and Television, Atlanta, 2014
  • Listed, World Trademark Review, "WTR 1000," 2011-2013 and 2016
    • Ranked Silver in Georgia, General Trademarks, 2013
    • Ranked Silver in Georgia, Broad Expertise across Litigation, Prosecution and Transactional Matters, 2012
    • Ranked Band 3 in Rest of USA, Non-Contentious, 2011
  • Listed, Super Lawyers magazine, Georgia Super Lawyers, 2004-2017
    • "Top 100 Lawyers in Georgia," 2012-2015
  • Listed, Variety, "Legal Impact Report," 2013 and 2016-2017
  • Named, Billboard magazine, "Music's Most Powerful Attorneys," 2015-2017
  • Listed, The Hollywood Reporter, "Power Lawyers: Who Orchestrate Music's Biggest Deals," 2014-2016
  • Listed, Chambers USA Guide, 2003-2017
  • Listed, The Legal 500 United States, 2008, 2011-2012 and 2016-2017
  • Listed, Georgia Trend magazine,"Legal Elite," 2008, 2010-2013 and 2015-2016
  • Listed, Variety, Dealmakers Impact Report, 2012 and 2014
  • Named, The Best Lawyers in America,"Atlanta Entertainment Law - Music Lawyer of the Year," 2012
  • Team Member, a U.S. News - Best Lawyers® "Law Firm of the Year," Entertainment Law - Music, 2011-2012
  • Named, The Hollywood Reporter, "Power Lawyers: Top 100 Most Influential Entertainment Lawyers in America," 2011
  • Recommended, PLC Which Lawyer?, 2009
  • Named, CSC Trademark Insider Annual Reports, "Top 50 Trademark Attorneys in the United States," 2003-2008
  • Nominated, Guide to the World's Leading Technology, Media & Telecommunications Lawyers, "Leading Lawyer in Media," 3rd Edition
  • Deputy General Counsel, The Recording Academy
  • Executive Committee Member, GRAMMY Foundation Entertainment Law Initiative, 2012-2013
  • Associate Member, National Academy of Recording Arts & Sciences
  • Governing Committee Member, American Bar Association, Sports and Entertainment Law Forum
  • Member, State Bar of Georgia, Entertainment and Sports Law Section
  • Past Chairman, Southeastern Chapter of the Copyright Society of the U.S.A.

Credentials

Education
  • J.D., magna cum laude, Harvard Law School, 1994
    • Instructor, Legal Research and Writing
    • Instructor, Undergraduate Course in Legal History
    • Member, Committee on Sports and Entertainment Law
    • Member, International Law Journal
  • B.A., summa cum laude, Duke University, 1991
    • Angier B. Duke Memorial Scholar
    • Duke University Faculty Scholar
    • Phi Beta Kappa
    • USA TODAY All-American Academic Team
    • Member, Undergraduate Judicial Board
Admissions
  • Georgia