NEW YORK– Sept. 8, 2025 – Global law firm Greenberg Traurig, LLP represented investment funds affiliated with Rhône, a global private equity firm, in connection with its acquisition of Freddy's Frozen Custard & Steakburgers from Thompson Street Capital Partners.
Rhône, established in 1996, is a global private equity firm with a focus on investments in businesses with a transatlantic presence. Rhône’s investment philosophy includes the development of strong, strategic partnerships with the companies in which it invests.
Freddy's Frozen Custard & Steakburgers is a leading fast-casual franchise concept with over 550 locations across the United States and Canada. Founded in Wichita, Kansas, in 2002, the brand offers a unique combination of cooked-to-order steakburgers, all-beef hot dogs, shoestring fries, and other savory items along with freshly churned frozen custard treats.
The Greenberg Traurig team that represented Rhône was led by Ejim Peter Achi, co-chair of the firm’s Global Corporate Practice and Private Equity Practice, and New York Corporate Shareholder Serena Y. Shi. Other shareholders included Richard C. Kim in the Finance Practice in New York, P. Fishel Schreiber in the Benefits & Compensation Practice in New York, Alison R. Weinberg-Fahey in the Real Estate Practice in Silicon Valley, Jeffrey K. Ekeberg in the Tax Practice in Chicago, Nicholas J. Diamond in the Food, Beverage, & Agribusiness Practice in Houston, Kyle C. Lennox in the Franchise & Distribution Practice in Chicago, Breton H. Permesly in the Franchise & Distribution Practice in New York, Justin P. Hedge in the Antitrust Litigation & Competition Regulation Practice in Washington, D.C., David M. Greenberg in the Intellectual Property & Technology Practice in New York, Sean W. Bezark in the Environmental Practice in Chicago, Natasha L. Wilson in the Labor & Employment Practice in Atlanta, and Miriam C. Thompson in the Immigration & Compliance Practice in Atlanta.
Additional Corporate team members included Associates Alexander Mandel in New York, Aaron J. Hsieh in Washington, D.C., Abdulrasheed Bolaji Ijaodola in New York, Yusuf Olalere in London, Sophia A. Korn in Atlanta, Korede Blessing Sotubo in New York, Alexander Sellinger in New York, Salvatore Daniele in New York, Phillip A. Raymond in New York, Matthew LaBau in New York, and Seung Won "Selina" Yoo in New York, as well as Law Clerk Anayo Umeh in New York. Additional team members included Associates Megan Eckel in the Labor & Employment Practice in Atlanta, Phillip Popkin in the Benefits & Compensation Practice in New York, Sukhdeep S. Gill in the Intellectual Property & Technology Practice in Philadelphia, and Nicole Galli Baptista in the Health Care & FDA Practice in Washington, D.C., as well as Practice Group Attorney Adrian F. Wiley in the Franchise & Distribution Practice in Chicago.